It has always seemed strange to me… the things we admire in men; kindness, generosity, openness, honesty, understanding and feeling, are the concomitants of failure in our system. And those traits we detest; sharpness, greed, acquisitiveness, meanness, egotism and self-interest, are the traits of success.And while men admire the quality of the first they love the produce of the second.

- John Steinbeck